Privacy Policy

Baan Coffee LLC

Effective Date: March 1, 2026

Last Updated: June 2, 2026

1. Introduction

At Baan Coffee & Thai Tea ("Baan Coffee," "we," "us," or "our"), we respect the privacy of everyone who visits our website at baancoffee.com (the "Site"). This Privacy Policy explains what information we collect, why we collect it, how we use it, and what rights you have with respect to it.

We are a small, independent coffee shop preparing to open in downtown Christiansburg, Virginia. Our Site is currently a pre-opening landing page hosted on Squarespace. The primary personal information we collect is the email address you voluntarily provide when signing up for opening announcements and updates.

By visiting our Site or submitting your email address, you agree to the practices described in this Privacy Policy.

2. Information We Collect

Information You Provide to Us

Email Address. When you submit the signup form on our Site, we collect your email address so we can notify you about our opening, upcoming events, and other Baan Coffee news. Providing this information is entirely voluntary.

Direct Communications. If you contact us by email at hello@baancoffee.com, we will receive and retain the content of your message and any contact information you include.

Information Collected Automatically

When you visit our Site, Squarespace (our website hosting provider) and standard web technologies may automatically collect certain technical information, including:

Log and Usage Data — pages visited, time spent on the Site, referring URLs (how you found us), and links clicked
Device and Browser Information — browser type, operating system, screen resolution, and language settings
IP Address — your internet protocol address, which may be used to infer your general geographic region
Cookies and Similar Technologies — see Section 6 below for details

We do not directly control this automatically collected data; it is processed by Squarespace on our behalf. We may access aggregated, anonymized analytics reports to understand general visitor trends (e.g., how many people have visited the Site).

3. How We Use Your Information

We use the information we collect for the following purposes:

Opening Announcements — to notify you when Baan Coffee's soft opening and grand opening are approaching or have arrived
Event Updates — to share information about special events, community gatherings, or promotions at our shop
Newsletter and General Updates — to send periodic news about Baan Coffee, including menu highlights, seasonal offerings, and other updates
Responding to Inquiries — to reply if you reach out to us directly
Site Improvement — to understand how visitors use our Site so we can improve it over time (using anonymized, aggregated data only)

We will only contact you for purposes consistent with what you signed up for. We will never spam you or send unrelated commercial messages.

4. How We Share Your Information

We do not sell, rent, trade, or otherwise share your email address or any personal information with third parties for their own marketing purposes.

We may share your information only in these limited circumstances:

Service Providers. Our Site is built and hosted on Squarespace, Inc. Email addresses collected through our signup form are stored and managed within Squarespace's platform, which handles the delivery of our email communications. Squarespace acts as a service provider on our behalf and is subject to its own privacy and security standards. You can review Squarespace's Privacy Policy at squarespace.com/privacy.

Legal Compliance. We may disclose your information if required by law, court order, or other valid legal process, or if we believe disclosure is necessary to protect the rights, property, or safety of Baan Coffee, our customers, or others.

Business Transfer. In the event Baan Coffee LLC is acquired, merged with another entity, or substantially all of its assets are sold, your information may be transferred as part of that transaction. We will make reasonable efforts to notify affected subscribers by email prior to your information becoming subject to a materially different privacy policy.

5. Third-Party Services and External Links

Instagram. Our Site links to our Instagram account at @baancoffeeva. When you click that link, you leave our Site and are subject to Instagram's (Meta's) own terms of service and privacy policy. We have no control over how Instagram or Meta collects, uses, or shares your information.

Squarespace. Beyond hosting our Site, Squarespace may independently collect analytics data about your visit. Please review Squarespace's Privacy Policy for full details on their data practices.

We are not responsible for the privacy practices of any third-party websites or services. We encourage you to review the privacy policies of any external sites you visit.

6. Cookies and Tracking Technologies

Our Site, as hosted on Squarespace, uses cookies and similar tracking technologies. These may include:

Essential Cookies — required for the Site to function properly, such as maintaining session state
Analytics Cookies — used by Squarespace Analytics to understand aggregate visitor behavior, such as page views and traffic sources

You can manage or disable cookies through your browser's settings. Please note that disabling certain cookies may affect your experience on the Site. For more information on how Squarespace uses cookies, visit Squarespace's Cookie Policy.

7. Data Retention

We will retain your email address in our mailing list for as long as you remain an active subscriber, or until you request that we remove it. You may unsubscribe at any time (see Section 8 below). Upon unsubscription, your email address will be removed from our active mailing list. If you wish to request complete deletion of your personal data from our records, please contact us directly at hello@baancoffee.com.

8. Your Choices and Rights

Unsubscribe. Every email we send will include a clear, easy-to-use unsubscribe link. You may opt out of future emails at any time by clicking that link or by emailing us at hello@baancoffee.com with "unsubscribe" in the subject line.

Access and Correction. You may request to know what personal information we hold about you and ask us to correct any inaccuracies by contacting us at hello@baancoffee.com.

Deletion. You may request that we delete your personal information by contacting us at hello@baancoffee.com. We will honor such requests within a reasonable time, subject to any legal obligations we may have to retain certain data.

We will respond to all privacy-related requests within 30 days.

9. Virginia Residents

Baan Coffee LLC is headquartered in Christiansburg, Virginia. We are committed to respecting your privacy in accordance with applicable Virginia law. As a small, pre-opening business, we collect only the minimal personal information described in this Policy, we do not sell personal data, and we do not use personal data for targeted advertising. Virginia residents may exercise the rights described in Section 8 by contacting us at hello@baancoffee.com.

10. Children's Privacy

Our Site is not directed to, and we do not knowingly collect personal information from, children under the age of 13. If you are a parent or guardian and believe we have inadvertently collected information from your child, please contact us promptly at hello@baancoffee.com. We will delete such information as quickly as reasonably possible.

11. Security

We take reasonable and appropriate measures to protect the personal information we collect from unauthorized access, disclosure, alteration, and loss. Our Site is hosted on Squarespace, which employs industry-standard security practices including SSL/TLS encryption for data transmitted to and from the Site.

That said, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security, and we encourage you to take care when sharing personal information online.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the services we use. If we make material changes, we will notify subscribers by email and update the "Last Updated" date at the top of this page. Your continued use of the Site or subscription to our mailing list following any changes constitutes your acceptance of the revised Policy.

We encourage you to review this page periodically.

13. Contact Us

If you have any questions, concerns, or requests about this Privacy Policy or how we handle your personal information, please reach out:

Baan Coffee LLC 35 W Main St Christiansburg, VA 24073

Email: hello@baancoffee.com

We're a small, passionate team, and we take your privacy seriously. Don't hesitate to reach out — we'd love to hear from you.